Course Description

Marketing Essentials for Small Businesses

Letterkenny Institute of Technology (LYIT)



The programme specialises in developing skills and competencies across essential areas pertaining to marketing, namely customer analysis, competitor analysis, pricing, promotion, distribution and product decisions. This is a practical programme whereby learners are encouraged to apply their developing knowledge, skills and competences to their business environment throughout both semesters.


Donegal, Ireland
College Name Letterkenny Institute of Technology (LYIT)
Course Category Business, Marketing
Course Qualification Level 1 Certificate
Course Location Donegal, Ireland
Course Fee 700
Course Times 24 weeks
Entry Requirements 5 Ordinary Level D3 in the Leaving Certificate, QQI/FETAC Level 5 or equivalent.
Career Path Students will achieve comparable exemptions from the full-time Bachelor of Business in Marketing.?
For information about Letterkenny Institute of Technology (LYIT), please visit our college page on www.nightcourses.com by clicking here.

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Letterkenny Institute of Technology (LYIT)
Port Road
Donegal
Donegal
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